The Heroes season premiere was on this past Monday.  It was fantastic, as you might expect if you watched last season. 
One thing caught my attention:  At one point, Hiro Nakamura calls his hero, Takezo Kensei, a gaijin.  From what I understand, that means something close to “foreign devil.”  Why did I note that?
Back in April, […]

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I’m in Palo Alto this week.  Monday I went to workout at Stanford’s Arrillaga Center for Sports & Recreation (a/k/a the student gym).  It was Monday at 3:30 pm.  Somehow I forgot that this gym has a very different busy time than most other gyms I visit.  At most gyms, where the patrons have jobs, the busy time doesn’t […]

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I’ve been posting every so often for Loren on Search Engine Journal.
Yesterday I posted about the dominance of Wikipedia.  If you don’t want to read the whole article, here are the ways you can increase the chances that someone will link to your site:

Keep your URLs short so they are easy to copy and paste.
Avoid using numbers […]

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Seth Godin recently posted about products that are bought versus those that are sold. For some products, the buyers come to you, for others you go find the buyer.  We often call the former “pull” products and the latter “push” products.
In the insurance business we have both types of products. Whole life insurance is generally […]

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As I’ve said before, my wife and I are big fans of TV.  We try to give each new show a shot to see if we like it. Here’s a quick take on what we’ve seen so far this season:
Gossip Girls
Nutshell – Restart the OC in Manhattan.
SureHits Says: A-
I know I’m way out of my demographic […]

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My wife and I love TV. We watch every pilot just to make sure we’re not missing the next great series that everyone will be talking about.
You can image my surprise when I sat down Wednesday night and took in a show that gave me all of the behind-the-scenes scheming and drama in the world […]

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With apologies to Jessica Shaw at Entertainment Weekly, we have this week’s SureHits Report.

IN
5 Minutes Ago
Out

Chasing Dreams

40 Teams

Pyramid Schemes

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addthis_pub = ”;

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Conversion was a bit of a theme in the blogs I read yesterday.   That’s nice since it’s one of my favorite topics.  First Rand at SEOmoz announced the winner of their landing page contest, where they pitted 9 reader-submitted entries against their original page. 
The winning entry was aptly dubbed “scroll forever.”  When I copied and pasted it […]

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I don’t usually write much about SureHits in this space, but we’re making a bold move today and I want you to know about it.
First, a brief recap of what we do.  We run an ad network for insurance and loan products.  If you’ve been shopping for either lately, I hope you’ve seen it.  The […]

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I’m kidding, of course.  Online marketing’s Chicken Little (a/k/a Henry Blodget) is back again with more “alarming” statistics to convince us that the online advertising market is crashing.  
This time I hope you’re sitting down. Sandeep Aggarwal, an analyst at Oppenheimer, has cut his projections for yearly internet ad spending growth…  from 26% to 25%! 
Henry’s […]

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